We have a fabulous virtual assistant team…

Kaleidoscope was founded in March 2008 by Catherine Adamson. Ten years on and our virtual assistant team has become a busy hub of experts making a real difference to the businesses and lives of our clients.

We all work as a team on behalf of our clients, which means that you will have access to all of our skills, knowledge and experience,  enabling you to relax, take a breather, and let go of your time-consuming administration.

If you want proof of how great we are take a look at our client testimonials.

‘I have been so well looked after by Catherine, Angela and Nikki. I’m in awe at the smooth operation you run.’ – Julia, Non-Exec Director

Meet our virtual assistant team members…

Catherine Adamson

Founder and Owner

Catherine Adamson - Founder of Kaleidoscope Executive Virtual Assistant Services

Catherine is on a mission to help more people do more of what they love. That’s why she established Kaleidoscope in 2008 – for executive coaches, non-executive directors and other high-level clients who know that they can achieve and enjoy so much more in life and work if they get the right PA support. It’s also why Catherine is writing ‘How To Be A Thousandaire’, a book about how micro business owners can create a lifestyle that feeds their soul as well as their wallet.

Kaleidoscope is built on her extensive background as a PA and understanding of what it means to have the right support in place. The right support means there are no worries: you know your business is in safe, professional hands.

Calm is one of Catherine’s key values. Picture life with everything covered: all your travel, diary, email management and administration taken care of by someone you trust implicitly. How does that feel? It’s that feeling she wants to bring to more people. Not only does it mean you can build your business and make more money, there’s a positive ripple effect through your whole life.

Catherine has recruited and nurtured a top-class team of PAs who work proactively to keep your show on the road, leaving you to make the most of your time. She personally speaks with every client to understand how the team can best support you by matching you to the right PA, backed-up by a team, leaving you to sit back and say, “phew!”

Catherine lives in York with her husband, three cats, and a cockerpoo called Ziggy.

LinkedIn Connect to Catherine on LinkedIn

Nikki Coverdale

Executive Virtual Assistant – Team Leader

Virtual Assistant team member - Nikki Coverdale

Nikki plays a key role within the Kaleidoscope virtual assistant team, as an Executive PA, Team leader and as PA to Catherine.

She joined the VA team in October 2009 and her contribution since then has been very highly regarded by our clients.

Nikki’s extensive high level PA experience means that she is perfectly suited to supporting the needs of our clients.

Apart from having all the necessary skills required as a virtual assistant she is particularly talented at providing solutions for streamlining processes, assisting with complex project work and undertaking research.

Nikki’s focus on understanding the challenges and needs of individual clients, and in building and maintaining excellent relationships has resulted in her becoming an integral part of the virtual assistant team as well as many clients’ businesses.

She lives in York with her husband, 6 year old daughter and an old ginger cat called Fred.

Louise Denby

Executive Virtual Assistant

Virtual Assistant team member - Louise Denby

Louise has over 27 years Executive PA experience at some of the leading UK & global finance and insurance corporations such as AXA, Guy Carpenter (Marsh & McLennan) & Willis.

Since joining the Kaleidoscope team in November 2012 she has proven herself to be a highly efficient and effective member of our virtual assistant team.

Louise is skilful in her diplomacy and discretion when dealing with highly sensitive personal information and business sensitive knowledge. She is also patient, resilient and calm under pressure.  These key attributes make her a perfect complement to any busy executive.

Louise lives in Yorkshire with her husband and Roxy the dog, and enjoys an active lifestyle including kayaking, cycling and walking.

Claire Findlow

Executive Virtual Assistant – Specialising in Research and Project Administration

Virtual Assistant team member - Claire Findlow

Claire has over 17 years experience providing administrative and project management support for large organisations.  Her experience working within project teams has resulted in her being highly organised, detail focussed, and extremely deadline conscious.

Claire’s communication skills are exemplary, and her ability to talk to people at all levels within an organisation makes her perfectly suited to supporting the needs of our clients.

Apart from having all the necessary skills that you would expect from your PA, Claire thrives when given a challenge, she has a cool head in a pressurised situation, and she is a very logical thinker.   All of these attributes make her a perfect addition to our virtual assistant team and a complement to any busy executive.

Claire lives in Cheshire with her husband Owen and their two children, Jack and Dan.

Alex Bradshaw

Executive Virtual Assistant

Kaleidoscope team member - Alex Bradshaw

Alex is the newest member of our team having joined us in January 2019.  She has over 14 years experience providing Senior Director level support, event planning and office management.

Alex is professional and competent with a passion for excellent customer service and seamless client support.

Dotting the i’s and crossing the t’s is second nature to Alex.  Her attention to detail while still getting the job done, her ability to remain calm under pressure and her no nonsense efficiency within fast paced, high pressured environments makes her a real asset to our team and a perfect complement to any busy executive.

Alex lives in Yorkshire with her fiancé James and their two young boys.

Sara Nash

Executive Virtual Assistant

Sara has 30 years of admin, PA and finance experience working with both large accountancy organisations in London, as well as small local charities.  She enjoys the variety that working as a Virtual Assistant gives her and also enjoys a challenge.

Sara is efficient, uses her initiative and always goes the extra mile to solve any problems that may occur.  She also has a passion for finance having previously also worked as a Finance Manager.

She has excellent knowledge of Microsoft applications as well as Sage, Xero and QuickBooks accounting and payroll packages.

Sara lives in Kent with her husband Steve, three of their five children, as well as their 3 cats and 3 rabbits.

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